Links that didn’t make the newsletter but should still be on your radar.
How one former Facebook executive thinks the company should fix itself
“Part of the reason we did this research, and wrote that paper, is to show that there’s no easy way to do this. There’s no tweak to the algorithm, there’s no simple change in the public-facing product that’s going to address this. Because it’s deep in the business model and the operating logic of the platform.”
4 Ways Facebook’s News Feed Changes Already Are Being Felt
“Facebook could be suffering from fatigue among users, who have been put off by the daily political conversations, according to at least one advertiser who spoke on condition of anonymity. “People are exhausted by the nonstop political dialog, the arguments,” the advertising executive says. “That is a lot of it.””
The Publisher of Newsweek And The International Business Times Has Been Buying Traffic And Engaging In Ad Fraud
“IBTimes.com, the publisher’s US business site, last year won a significant portion of a large video and display advertising campaign for the Consumer Financial Protection Bureau, a federal agency. Social Puncher, a consulting firm that investigates online ad fraud, alleges in its report that the ads were displayed to an audience on IBTimes.com that includes a significant amount of “cheap junk traffic with a share of bots.””